Social Media Marketing

With the creation and popularity of social media over the past decade it has became a form of marketing that businesses have been forced to embrace with open arms. With the recent COVID-19 pandemic the ability to promote, market and engage with your target market has become more critical than ever before.

Social Media applications like Facebook, TikTok, Twitter and Instagram give companies, racers, teams, circuits and sponsors the opportunity to share their stories directly with hundreds of thousands of followers and fans. In order to have a successful Social Media Marketing Strategy you must first have the content and the ability/time to engage with your followers once you have them. Having a Social Media page and posting occasionally was once all it took to grow your following, unfortunately that is not the case anymore. The popularity of Social Media has resulted in an over saturation of information, content, advertisements, photos and videos online that many people simply scroll past without a second thought. Today we must focus on quality content that will stop the “scrollers” in their tracks and grab their attention.

Our content creation through high quality photography, video production and advertisements are key to successful marketing strategies. With first hand experience and a solid understanding of the motorsports enthusiasts use of social media, Backcountry Motorsports Media can build your Social Media presence in just a short period of time and create a plan to take you to the top and keep you there.

Backcountry Motorsports Media has developed Social Media Marketing strategies and content for a number of clients including the MXP Magazine, Hoosier Offroad, Roost Factory, Terracross Championships, ATVriders.com, CFMOTO Canada, Canadian Snowcross Racing Association, Snowmobaby, Demon Powersports and more!